Former Deloitte strategy consultant turned data scientist. I start with the problem and use context, data and code to build solutions that solve real needs.

Machine Learning LLM / GenAI Agentic Systems Design Thinking Product Focus Decision Science

Who I Am

With a solid academic grounding of an MBA and a Masters in Data Science, I've had seven exciting years of consulting and innovation experience - two in strategy and five in data science. In this time I've worked predominantly for some of the largest firms in Africa and Europe helping them to identify and solve their biggest data and decision-related challenges. If you've got an exciting data challenge and you're looking for someone experienced to help you tackle it, reach out to me with the contact form below.

My Approach

I work best where roles overlap: between strategy, data, and product. I like to move fast, learn fast, and build things that solve problems. Too often, data science produces elegant models that don't speak to real needs. My time as a strategy consultant taught me that context and customers matter more than theory. That perspective drives how I approach data science: start with the problem first, test and iterate with the user second, and deliver the solution third. It's the only way to build something that lasts.

  • Start with an interactive design thinking oriented workshop to surface the real challenges.
  • Prioritise problems by impact and ease, then pick the one that moves the needle fastest.
  • Build lean: prototype, test with users, and adjust based on what works.
  • Release a Minimum Viable Product that's simple, clear, and focused on what matters most.
  • Measure results, refine, and scale if the tool makes an impact.

My Experience

Heat Pump & TES Optimisation

Optimisation • Business Case Validation

Built a custom heat pump & thermal energy storage optimisation tool for an early stage entrepreneur. Through numerous stages the tool helped guide the development of the initial business case.

Online Tool

Multi-Agent Sales Assistant

Multi-Agent • RAG • LLM • API

Built a voice-first assistant that routes conversations, gathers info, and generates personalised content. Multiple agents coordinate with each other throughout the process and external APIs, like Salesforce, were integrated.

Promo Video

Multi-Agent Data Order Creator

Multi-Agent • RAG • LLM • Databricks

I led a team building a RAG-based IoT data gathering tool for analysts. The raw data was preprocessed with LLM-enhanced data augmentation. The user-facing tool consisted of a multi-agent pipeline with query restructuring, RAG, and multi-step response preparation.

Writing

Doing Things The Hard Way

LLMs / GenAI are these amazing amplifiers but we're losing the ability to think - and in the process to make our own unique work.

Doing Things The Hard Way



Reading time: 5 min.

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Design Thinking in Data Science

An actionable, step-by-step guide to incorporating design thinking into data science projects that solve real problems.

Design Thinking in Data Science



Reading time: 15 mins.

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Using Mathematical Thinking to Find the Perfect Apartment

How I combined math and psychology to make a difficult decision quicker and easier.

Finding the Perfect Apartment



Reading time: 6 mins.

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